In recent decades, technology has vastly changed the landscape of libraries, making services more accessible to patrons and saving staff time and resources. Thanks to smartphones and tablets, the next era of library technology is here — library mobile apps. In this post, we’ll explore five of the many ways that a library mobile app makes life easier for patrons and staff alike.
While social media might seem like the best way to reach potential summer reading participants, traditional media, like newspaper and radio, is still an effective way to reach large numbers of community members. Follow these pointers to make the most of these tried-and-true marketing methods.
Social media can be one of the most effective ways to get the word out about your summer reading program. Check out these tips for planning and executing a social marketing campaign.
Library technology is becoming more and more intuitive, giving you the option to take administrative tasks like event and room management off your crowded plate. What should you focus on with the time you’ll free up? In this post, we’ll explore a few of the activities most worth your time and attention once you allow technology to lighten your load.
Looking for a new way to spread the word about your summer reading program? Making school visits can give you the perfect opportunity to recruit students to participate in your program.
During Library Card Sign-up Month and beyond, celebrate the invaluable services that libraries offer their communities by adding a few “nontraditional” resources to your collection, from audiovisual equipment to crafting tools, cooking utensils and science kits.
Looking for more effective ways to use your website and email to promote your summer reading program? Check out these handy tips for making the most of these digital marketing tools.
Dr. Michael Merzenich is a pioneer in the field of brain plasticity, the study of the brain’s ability to change at any age. Over the last five decades, he’s witnessed the brain’s incredible power to grow over a lifetime, and now he’s using what he’s learned to help people of all ages live happier, healthier lives. Learn how your library can use Dr. Merzenich’s findings to make an impact on community health.